Such innovations always come before technological ones. The growth of a business depends on four key pillars of management: planning, organisation, management and control. Non-technological innovations are only possible through employees’ and other stakeholders’ (local communities, state, interest groups, etc.) loyalty to the company. These four pillars, however, are changing; planning entails harmonisation of complex systems and individuals aware of their autonomy; management is only possible along sustainable personal growth; organisation becomes impossible without the reference power of managers; control only works when employees pledge loyalty to the company.
The changing business environments offer numerous challenges and demand new business models. These can only be mastered by people who invest in the development of their business their professional expertise and their pastimes.